Sunday, June 7, 2015

Effective Marketing Tools for Making Your eCommerce Site Successful

If you have an eCommerce website, then the little social media icons (present next to your products or else in the shopping cart) may be hurting your business. It is found that as your website includes more of social features, visitors are more unlikely to purchase products or services. Senior shoppers and boomers will find the features more disgusting and are likely to leave your site. Here are some tips to make your website more appealing:
Social media icons are distracting
Shoppers should be made to focus only on one thing - making them hit the "buy" button. Not let them move on to social media features. Once the purchase of an item is made, they may be asked to follow the business on social media. However, this step should be done only when the purchase is made.
Instead of shopping cart gadgets, you could bring in cues for a powerful purchase inducement. These are:
· How fast the item will be delivered.
· Remaining quantity of the item.
· When the sale is ending.
Social media is a turn off to new customers
One thing you should be careful about is not to ask the visitor to your site to "like" it or ask them to follow on social media. It is not possible for a visitor to validate your product unless they have never met you.
Negative social proof is a sales killer
The placing of social sharing icons next to items is similar to playing with fire, especially if the items do not get social engagement.
Twitter is the weakest shopping tool
Use Twitter to engage visitors, who are loyal customers, in making conversations and share news, but it should not be an inbound channel. As Twitter does not lead to a site for any purchase, hence it is just tweeting from your website that takes place. Hence it should not be used as inbound channel.
Social media is not all that bad
The effective use of paid social media to bring in more traffic to a brand site generally results in good outcome, especially on LinkedIn for B2B and Facebook for B2C. This is because with a combination of right audience and right message, the result is surely going to be a success.
Hence, you need to ponder on two important things: drive traffic to your website using strong channels and helping to maximize conversations. To go about it, use paid search, email, paid Facebook ads as well as direct mail to bring in the right visitors to your website. Test regularly and treat new visitors differently from loyal shoppers.
So ensure to make changes to your home page as well as product pages by removing those annoying icons. Bring in features that users would like to do. Highlight the latest deal, the best seller or the newest inventory.
Blu20 is a digital ad agency in Joplin MO helping businesses by crafting beautiful brands. This Data Driven ad agency have years of experience in developing user-focused digital solutions.


Article Source: http://EzineArticles.com/9015746

Saturday, June 6, 2015

Your Way to Success Through Magento eCommerce Development

Several successful Magento eCommerce websites are efficiently deployed by leading Magento development companies. Their talented Magento team helps clients in delivering one of the best eCommerce stores having amazing facilities for managing the products, orders and invoices of consumers. The expert designers would help your eCommerce store get a brand name. Wonderful services would help you make your website shop turn into a profitable business of eCommerce. Magento has advanced level support. It also has a hosted version known as Magento Go. Small to enterprise scale websites of eCommerce make use of Magento.

Many of these are affordable Magento eCommerce development companies where your requirement would meet them and you will be delivered with excellent solution quality looked for by you. Such companies' unique understanding of Magento design, development, deployment and optimization make them special. All these play an important role for these companies to gain a better achievement in the market of eCommerce development.

Some of the Magento eCommerce development features offered by these companies

- The provision of multi store functionality with the use of single administration for a Magento platform.

- SEO friendliness for managing sitemap, index status, meta details, URL Rewrites and many more.

- The ability of installing unlimited extension for making more features for eCommerce.

- The tracking of sales report with reports of advanced analytics.

- Easy to manage CMS for handling clients' products, order, invoices, categories and many more within few seconds.

- Multiple payment gateway integration including Amazon, 2Checkout, GoogleWallet, PayPal and the likes.

Core services that are provided in Magento

· SEO services for the store's online promotion

· PSD to Magento web development

· Magento support and maintenance

· Magento theme design and development

· Magento module development

· Magento eCommerce shopping cart develo0pment

· Magento customization

· Magento eCommerce web development

Key features of leading Magento eCommerce development companies

o A/B user testing solution

o 10+ expertise Magento eCommerce developer

o Successful and valuable experience in eCommerce development

o Delivery of excellent around 40+ eCommerce store

o Delivery of quality of solution in affordable prices

The leading companies' portfolio regarding Magento based eCommerce stores

- Education

- Hospitals and healthcare

- Entertainment

- Hospitality and hotels

- Sports

- Real estate

- Travel

- Technology

- Media and publishing

- Retail

Thus the leading Magento eCommerce development companies can help you out. You can hire a developer of Magento for the individual project of yours at monthly contract of yours. So go ahead and All the Best. High end solution is provided by Infosolz in the realms of web design, web promotion, web development, desktop application, mobile apps development etc. Some of the Magento services offered by Infosolz are- installation and configuration of Magento, online store development, theme creation and template designing and integrating, integrating Magento including technical assistance etc.

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Friday, June 5, 2015

Upsides of Outsourcing Magento Data Entry to Professionals

Ecommerce market is ever blooming and to stay viable, most businesses prefer outsourcing product data entry requirements to professional companies.

Magento is one of the best shopping cart software available on which any online vendor can rely completely. It is user-friendly and feature-rich but to make the best use of provisions it offer, hiring an expert Magento data entry service provider is inevitable.

Some of the most prominent advantages of outsourcing are mentioned below.

Enhance your productivity scale.

Managing product inventory along with order processing and continuous customer assistance is a herculean task. Businesses most of the time fail to manage all these tasks by themselves mainly because of the shortage of time or resources. This can pave way for uncomfortable customers because of the delays or lack of perfection from your end. However, by outsourcing you can allocate more staffs to core business processes and this enhances your productivity

Leverage the benefits of experienced workforce

Professional outsourcing companies house skilled and experienced workforce. You can thus get your work done by expert people who know the best ways to bring you maximum results. They know entire aspects related to Magento data entry including photo enhancements, SEO tweaking, live chat support and order processing etc. On the other hand if you hire staffs for your office, you will have to spend time and effort in making them accustomed to the project. The cost incurred is also higher.

Spare time to concentrate more on your main business

The time you spend on non-core activities is a real loss. It distracts your attention away from the core areas on which you should focus more. This slows down your business growth and you may not be able to please the customers. Also when your business grows, the non-core activities increases which makes things further complicated. So, hiring a professional team is always advisable.

Save more than a few dollars

Since outsourcing companies already have in-house staff and all needed infrastructure, they charge reasonable amounts. Also, you will not have any liabilities that you encounter when hiring a permanent employee for your office. Besides, there are several options when it comes to the service provisions for Magento shopping cart management. Almost all companies even offer specifically customized solutions based on your precise requirements. Thus you will get the best value for your investment.

Searching in the web will avail you more than enough options to outsource Magento data entry and related requirements. Before outsourcing, make sure that you choose the best ones in the market.

For any Maganeto data entry related requirements, you can drop a mail to info@intellectoutsource.com

Article Source: http://EzineArticles.com/?expert=Shaju_Neena

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